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<meta property="og:title" content="CDP - Mercadeo Digital" />
<meta property="og:description" content="Integra todas tus fuentes de datos y procesalas con Machine Learning para un seguimiento efectivo de clientes" />
<meta property="og:type" content="website" />
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<meta property="og:updated_time" content="2024-05-24T00:00:00+00:00"/>
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</head>
<body id="page-top" class="index">
<div class="body">
<header >
<nav class="navbar navbar-default navbar-fixed-top top-nav " role="navigation">
<div class="container">
<div class="navbar-header">
<button type="button" class="navbar-toggle" data-toggle="collapse" data-target=".navbar-ex1-collapse">
<span class="sr-only">Cambiar navegación</span>
<span class="icon-bar"></span>
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<ul class="nav navbar-nav">
<li>
<a href="#features">Caracteristicas
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</div>
</div>
<div class="col-md-4">
<div class="imk-img-container" style="max-width:300px">
<div class="ratio-box" style="padding-bottom:131.61764705882354%">
<img
src="https://imolko.com/img/slider/original/imo-1.png?width=50"
alt=""
class="img-responsive lazyload blur-up"
srcset="https://imolko.com/img/slider/original/imo-1.png?width=50"
data-srcset="https://imolko.com/img/slider/original/imo-1.png?width=200 200w, https://imolko.com/img/slider/original/imo-1.png?width=272 272w, "
data-sizes="auto"
>
</div>
</div>
</div>
</div>
<div class="slide row" id="slide-1" style="display:none;">
<div class="col-md-8">
<div class="imk-text-container-1 slider-caption">
<h6>Conecta</h6>
</div>
<div class="imk-text-container-2 slider-caption">
<h6>Multiples Sistemas</h6>
</div>
<div class="imk-text-container-3 slider-caption">
<h6>y Canales.</h6>
</div>
</div>
<div class="col-md-4">
<div class="imk-img-container" style="max-width:300px">
<div class="ratio-box" style="padding-bottom:131.61764705882354%">
<img
src="https://imolko.com/img/slider/original/imo-1.png?width=50"
alt=""
class="img-responsive lazyload blur-up"
srcset="https://imolko.com/img/slider/original/imo-1.png?width=50"
data-srcset="https://imolko.com/img/slider/original/imo-1.png?width=200 200w, https://imolko.com/img/slider/original/imo-1.png?width=272 272w, "
data-sizes="auto"
>
</div>
</div>
</div>
</div>
<div class="slide row" id="slide-2" style="display:none;">
<div class="col-md-8">
<div class="imk-text-container-1 slider-caption">
<h6>Aumenta</h6>
</div>
<div class="imk-text-container-2 slider-caption">
<h6>la Fidelidad</h6>
</div>
<div class="imk-text-container-3 slider-caption">
<h6>de tus Clientes.</h6>
</div>
</div>
<div class="col-md-4">
<div class="imk-img-container" style="max-width:300px">
<div class="ratio-box" style="padding-bottom:96.524064171123%">
<img
src="https://imolko.com/img/slider/original/imo-2.png?width=50"
alt=""
class="img-responsive lazyload blur-up"
srcset="https://imolko.com/img/slider/original/imo-2.png?width=50"
data-srcset="https://imolko.com/img/slider/original/imo-2.png?width=200 200w, https://imolko.com/img/slider/original/imo-2.png?width=374 374w, "
data-sizes="auto"
>
</div>
</div>
</div>
</div>
<div class="slide row" id="slide-3" style="display:none;">
<div class="col-md-8">
<div class="imk-text-container-1 slider-caption">
<h6>Vende</h6>
</div>
<div class="imk-text-container-2 slider-caption">
<h6>más con</h6>
</div>
<div class="imk-text-container-3 slider-caption">
<h6>Machine Learning.</h6>
</div>
</div>
<div class="col-md-4">
<div class="imk-img-container" style="max-width:300px">
<div class="ratio-box" style="padding-bottom:116.24203821656052%">
<img
src="https://imolko.com/img/slider/original/imo-3.png?width=50"
alt=""
class="img-responsive lazyload blur-up"
srcset="https://imolko.com/img/slider/original/imo-3.png?width=50"
data-srcset="https://imolko.com/img/slider/original/imo-3.png?width=200 200w, https://imolko.com/img/slider/original/imo-3.png?width=314 314w, "
data-sizes="auto"
>
</div>
</div>
</div>
</div>
</div>
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<div class="container">
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<div class="col-md-4 benefits-content" data-animation="fadeInLeftBig">
<img style="max-height:68px" src="https://imolko.com/img/benefits/datoductoicon.png" alt="Conecta tus fuentes de datos"/>
<h4>Conecta tus fuentes de datos</h4>
<p><p><strong>Zenkiu CDP</strong> conecta y organiza tus distintas fuentes de información para aprovechar el valor de tus datos y realizar cálculos en tiempo real</p>
</p>
</div>
<div class="col-md-4 benefits-content" data-animation="fadeInUp">
<img style="max-height:68px" src="https://imolko.com/img/benefits/churnicon.png" alt="Disminuye tu Churn"/>
<h4>Disminuye tu Churn</h4>
<p><p>Crea secuencias de correos automáticas que te permitan nutrir con contenido relevante e información oportuna para disminuir el riesgo de pérdida de clientes</p>
</p>
</div>
<div class="col-md-4 benefits-content" data-animation="fadeInRightBig">
<img style="max-height:68px" src="https://imolko.com/img/benefits/npsicon.png" alt="Mejora tu servicio"/>
<h4>Mejora tu servicio</h4>
<p><p>Diseña y publica encuestas para conocer el grado de satisfacción de tus clientes, detectando detractores e incentivando promotores</p>
</p>
</div>
</div>
</div>
</div>
<div class="pricing-wrap waypoint" id="pricing">
<div class="container">
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<div class="section-title" data-animation="bounceIn">
<h3>Nuestros precios</h3>
<h4>Escoge el CDP (Customer Data Platform) a tu medida - Servicio SAAS/IAAS o HÃbrido</h4>
</div>
</div>
<div class="row">
<div class="col-md-4">
<div class="pricing " data-animation="zoomIn">
<h5>CDP Básico<span>490$/Mes</span></h5>
<div class="line-sep"></div>
<ul class="pricing-list">
<li>2 Experiencias Personalizadas + </li>
<li>CRM para 100mil contactos + </li>
<li>Omnicanalidad: Email, WebForms, SMS </li>
</ul>
<a target="_blank" href="https://imolko.com/aurora-ws/users/zenkiu/iforms-view/6053cc24993207c497151527?~~pulseId=6054aa32993207c497151746" class="buy-btn">Contáctanos</a>
</div>
</div>
<div class="col-md-4">
<div class="pricing popular" data-animation="zoomIn">
<h5>CDP Avanzado<span>1.495$/Mes</span></h5>
<div class="line-sep"></div>
<ul class="pricing-list">
<li>3 Experiencias Personalizadas + </li>
<li>CRM 250mil contactos + </li>
<li>Omnicanalidad: Email, WebForms, WhatsApp, SMS + </li>
<li>Consultor asignado </li>
</ul>
<a target="_blank" href="https://imolko.com/aurora-ws/users/zenkiu/iforms-view/6053cc24993207c497151527?~~pulseId=6054aa32993207c497151746" class="buy-btn">Contáctanos</a>
</div>
</div>
<div class="col-md-4">
<div class="pricing " data-animation="zoomIn">
<h5>CDP Corporativo<span>2.795$/Mes</span></h5>
<div class="line-sep"></div>
<ul class="pricing-list">
<li>6 Experiencias Personalizadas + </li>
<li>CRM 500mil contactos + </li>
<li>Omnicanalidad: Email, WebForms, WhatsApp, SMS + </li>
<li>Consultor asignado </li>
</ul>
<a target="_blank" href="http://imolko.com/aurora-ws/users/zenkiu/iforms-view/584339920cf2ee1ca79adeed?~~pulseId=58433c900cf2ee1ca79adf89" class="buy-btn">Contáctanos</a>
</div>
</div>
</div>
<div class="row">
<div class="col-md-4">
<div class="pricing " data-animation="zoomIn">
<h5>Setup Básico<span>1.495$</span></h5>
<div class="line-sep"></div>
<ul class="pricing-list">
<li>Personalización inicial de: </li>
<li>1 Integración con TI (Datoducto) + </li>
<li>2 Experiencias </li>
<li> </li>
<li>Personalización Adicional: 749$ </li>
</ul>
<a target="_blank" href="https://imolko.com/aurora-ws/users/zenkiu/iforms-view/6053cc24993207c497151527?~~pulseId=6054aa32993207c497151746" class="buy-btn">Contáctanos</a>
</div>
</div>
<div class="col-md-4">
<div class="pricing " data-animation="zoomIn">
<h5>Setup Avanzado<span>7.490$</span></h5>
<div class="line-sep"></div>
<ul class="pricing-list">
<li>Personalización inicial de: </li>
<li>3 Integraciones con TI (Datoductos) + 3 Experiencias + </li>
<li>1 Modelo de Machine Learning </li>
<li>Personalización Adicional: 2.490$ </li>
</ul>
<a target="_blank" href="http://imolko.com/aurora-ws/users/zenkiu/iforms-view/584339920cf2ee1ca79adeed?~~pulseId=58433c900cf2ee1ca79adf89" class="buy-btn">Contáctanos</a>
</div>
</div>
<div class="col-md-4">
<div class="pricing " data-animation="zoomIn">
<h5>Setup Corporativo<span>14.990$</span></h5>
<div class="line-sep"></div>
<ul class="pricing-list">
<li>Personalización inicial de: </li>
<li>6 Integraciones con TI (Datoductos) + 4 Experiencias + </li>
<li>2 Modelos de Machine Learning </li>
<li>Personalización Adicional: 2.490$ </li>
</ul>
<a target="_blank" href="https://imolko.com/aurora-ws/users/zenkiu/iforms-view/6053cc24993207c497151527?~~pulseId=6054aa32993207c497151746" class="buy-btn">Contáctanos</a>
</div>
</div>
</div>
<div class="row" style="margin-top:60px">
<div class="section-title" data-animation="bounceIn">
<a href="https://imolko.com/pricing"><h4>Ver más información</h4></a>
</div>
</div>
</div>
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<div class="ratio-box" style="padding-bottom:48%">
<img
src="https://imolko.com/img/features/crm-portada-medium.jpg?width=50"
alt="Plataforma de datos"
class="img-responsive lazyload blur-up"
srcset="https://imolko.com/img/features/crm-portada-medium.jpg?width=50"
data-srcset="https://imolko.com/img/features/crm-portada-medium.jpg?width=200 200w, https://imolko.com/img/features/crm-portada-medium.jpg?width=400 400w, "
data-sizes="auto"
>
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</div>
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<h4>Plataforma de datos</h4>
<p><p style="font-size:16px">Imolko ha evolucionado el concepto de CRM a una Plataforma de Datos de Clientes - CDP, para crear una solución integral que se conecta a múltiples fuentes de información para analizarla y consolidarla, y a través de mecanismos de inteligencia artificial y métodos estadÃsticos tradicionales generar cálculos de KPI que a su vez permiten ejecutar acciones automáticas y reaccionar en tiempo real ante las diferentes señales; todo lo anterior sirve para enviar contenidos oportunos por los múltiples canales digitales disponibles y hacer seguimiento a tus clientes y asà ofrecer una calidad de servicio inmejorable. </p></p>
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<h4>Integración de datos</h4>
<p><p>En <strong>Zenkiu CDP</strong>, los datoductos son los canales por los cuales fluye la información proveniente de cada fuente de información. Cada datoducto es monitoreado independientemente durante todo el proceso productivo para aprovechar el valor de tus datos y realizar cálculos en tiempo real.</p></p>
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<div class="ratio-box" style="padding-bottom:48%">
<img
src="https://imolko.com/img/features/colaboradores-medium.jpg?width=50"
alt="Integración de datos"
class="img-responsive lazyload blur-up"
srcset="https://imolko.com/img/features/colaboradores-medium.jpg?width=50"
data-srcset="https://imolko.com/img/features/colaboradores-medium.jpg?width=200 200w, https://imolko.com/img/features/colaboradores-medium.jpg?width=400 400w, "
data-sizes="auto"
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<div class="col-md-12 no-padding features-content">
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<div class="ratio-box" style="padding-bottom:48%">
<img
src="https://imolko.com/img/features/email-portada-medium.jpg?width=50"
alt="Identidad Unificada"
class="img-responsive lazyload blur-up"
srcset="https://imolko.com/img/features/email-portada-medium.jpg?width=50"
data-srcset="https://imolko.com/img/features/email-portada-medium.jpg?width=200 200w, https://imolko.com/img/features/email-portada-medium.jpg?width=400 400w, "
data-sizes="auto"
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</div>
</div>
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<h4>Identidad Unificada</h4>
<p><p><strong>Zenkiu CDP</strong> pueden asociar varios identificadores a cada contacto, reuniendo una sola identidad persistente que se conserva en el tiempo. Esto puede incluir datos de varios canales, como dirección de correo electrónico, dirección postal, número de teléfono, documento de identidad, número de contrato, entre otros.</p></p>
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<h4>Machine Learning</h4>
<p><p style="font-size:16px">Zenkiu CDP aprovecha todos los avances tecnológicos y aplica novedosos algoritmos y métodos analÃticos que permiten, por sà solos, sin intervención humana y en forma automatizada, aprender a descubrir patrones, tendencias y relaciones en los datos, y gracias a dicho conocimiento, en cada interacción con información nueva se ofrecen mejores perspectivas.</p></p>
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<a class="btn-main" href="https://imolko.com/features/machine_learning/">Ver más</a>
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<div class="ratio-box" style="padding-bottom:48%">
<img
src="https://imolko.com/img/features/webforms-portada-medium.jpg?width=50"
alt="Machine Learning"
class="img-responsive lazyload blur-up"
srcset="https://imolko.com/img/features/webforms-portada-medium.jpg?width=50"
data-srcset="https://imolko.com/img/features/webforms-portada-medium.jpg?width=200 200w, https://imolko.com/img/features/webforms-portada-medium.jpg?width=400 400w, "
data-sizes="auto"
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<div class="ratio-box" style="padding-bottom:48%">
<img
src="https://imolko.com/img/features/colaboradores-medium.jpg?width=50"
alt="Automatización"
class="img-responsive lazyload blur-up"
srcset="https://imolko.com/img/features/colaboradores-medium.jpg?width=50"
data-srcset="https://imolko.com/img/features/colaboradores-medium.jpg?width=200 200w, https://imolko.com/img/features/colaboradores-medium.jpg?width=400 400w, "
data-sizes="auto"
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<h4>Automatización</h4>
<p><p style="font-size:18px">Automatiza las tareas y optimiza el tiempo de tus colaboradores. La automatización de procesos en campañas de mailing está basada en la elaboración de flujos de correos que se envÃan automáticamente cada vez que un contacto hace una actividad o da una señal.</p></p>
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<h4>KPIs y Dashboards</h4>
<p><p>Conoce cuántas personas abrieron o hicieron clic en tus mensaje. Visualiza tus resultados con gráficas en tiempo real y haz comparaciones de tus campañas. Analiza las gráficas y observa cual es el link más visitado.</p></p>
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<a class="btn-main" href="https://imolko.com/features/kpi_dashboards/">Ver más</a>
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<img
src="https://imolko.com/img/features/estadisticas-medium.jpg?width=50"
alt="KPIs y Dashboards"
class="img-responsive lazyload blur-up"
srcset="https://imolko.com/img/features/estadisticas-medium.jpg?width=50"
data-srcset="https://imolko.com/img/features/estadisticas-medium.jpg?width=200 200w, https://imolko.com/img/features/estadisticas-medium.jpg?width=400 400w, "
data-sizes="auto"
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<div class="ratio-box" style="padding-bottom:48%">
<img
src="https://imolko.com/img/features/email-portada-medium.jpg?width=50"
alt="Orquestación de Canales"
class="img-responsive lazyload blur-up"
srcset="https://imolko.com/img/features/email-portada-medium.jpg?width=50"
data-srcset="https://imolko.com/img/features/email-portada-medium.jpg?width=200 200w, https://imolko.com/img/features/email-portada-medium.jpg?width=400 400w, "
data-sizes="auto"
>
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<h4>Orquestación de Canales</h4>
<p><p style="font-size:16px">La orquestación de canales se convierte en la guÃa con la que se puede articular una visión 360 grados del contacto, permitiendo que los datos lleguen a múltiples equipos, herramientas y tecnologÃas de manera coherente y fluida. Esta información sobre el contacto posibilita que todos trabajen a partir del mismo conjunto de datos, sin importar desde qué tecnologÃa o departamento trabajen, eliminando asi la separación de la operación de la empresa en diferentes silos.</p></p>
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<h4>Gestor de Contactos</h4>
<p><p style="font-size:16px">Mantén en un solo sitio los datos y la historia de la relación comercial con tus clientes y prospectos. Planifica tus actividades semanales de venta con el uso de recordatorios y registra cada señal que te dan.</p></p>
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<img
src="https://imolko.com/img/features/crm-portada-medium.jpg?width=50"
alt="Gestor de Contactos"
class="img-responsive lazyload blur-up"
srcset="https://imolko.com/img/features/crm-portada-medium.jpg?width=50"
data-srcset="https://imolko.com/img/features/crm-portada-medium.jpg?width=200 200w, https://imolko.com/img/features/crm-portada-medium.jpg?width=400 400w, "
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<h3>Blog del mercadeo oportuno</h3>
<h5><p>Contenido para mejorar tu negocio con mercadeo digital.</p></h5>
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src="https://imolko.com/amp/2024-05-24-fortaleciendo-el-vinculo-con-sus-clientes-upselling-cross-selling-fidelizacion/businessman-handshaking-new-colleague-team-meeting.jpg?width=50"
alt="Fortaleciendo el VÃnculo con sus Clientes - Cross-selling, Up-selling y Fidelización"
class="img-responsive lazyload blur-up"
srcset="https://imolko.com/amp/2024-05-24-fortaleciendo-el-vinculo-con-sus-clientes-upselling-cross-selling-fidelizacion/businessman-handshaking-new-colleague-team-meeting.jpg?width=50"
data-srcset="https://imolko.com/amp/2024-05-24-fortaleciendo-el-vinculo-con-sus-clientes-upselling-cross-selling-fidelizacion/businessman-handshaking-new-colleague-team-meeting.jpg?width=200 200w, https://imolko.com/amp/2024-05-24-fortaleciendo-el-vinculo-con-sus-clientes-upselling-cross-selling-fidelizacion/businessman-handshaking-new-colleague-team-meeting.jpg?width=400 400w, https://imolko.com/amp/2024-05-24-fortaleciendo-el-vinculo-con-sus-clientes-upselling-cross-selling-fidelizacion/businessman-handshaking-new-colleague-team-meeting.jpg?width=560 560w, "
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<div class="post-info col-md-6" style="margin-left:inherit">
<div class="date">24 May, 2024</div>
<h4><a href="https://imolko.com/2024-05-24-fortaleciendo-el-vinculo-con-sus-clientes-upselling-cross-selling-fidelizacion/">Fortaleciendo el VÃnculo con sus Clientes - Cross-selling, Up-selling y Fidelización</a></h4>
<div class="line-sep1"></div>
<p>
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